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Tag Archives: Kevin Rudd
Plays for the Prime Ministry: Deflect vs. Recast
As we enter the final two weeks of Australia’s Federal Election, not surprisingly the influence strategies of the two main parties and their leaders become centred on lower-risk conditioning. What’s fascinating is the analysis of the two main Plays and … Continue reading
Plays for the Prime Ministry: First TV debate – analysing how both participants sought to influence voters
What do politicians (and for that matter, businessmen and women) do in live debates? Do they run tactical Plays for the duration of the debate, or strategic Plays that underpin their political campaign or corporate strategy? In last … Continue reading
Posted in Influence Strategy
Tagged communications strategy, influence strategy, Kevin, Kevin Rudd, Tony Abbott
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The art of politics, the art of communication, Part 3
As the Australian Federal Parliament enters its final week before the Federal Election (still scheduled for September 14th, but who knows in this climate) let’s consider again how the players have made their plays and communicated their positions since my … Continue reading
Plays in Australian politics: high-stakes plays on camera
This morning’s Channel 7 Sunrise segment featuring Joe Hockey and Kevin Rudd also featured a panoply of political plays both tactical and strategic. No surprises there. But let’s analyse the plays each ran during the segment using the Playmaker … Continue reading
Plays in Australian politics: Labor calls leadership ballot
”For the information of the House I have determined that there will be a ballot for the leadership and deputy leadership of the Labor party at 4.30pm (Melbourne/Sydney time). In the meantime, take your best shot.” (http://www.smh.com.au/opinion/political-news/pm-heeds-call-for-leadership-spill-20130321-2ghh9.html#ixzz2O97nxYGq.) And with those … Continue reading
Posted in General, Influence Strategy
Tagged Julia Gillard, Kevin Rudd, Labor leadership ballot, Simon Crean
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Gillard v. Rudd: who communicated most effectively?
Now it’s all over (at least for now) I wanted to make some observations about the communications strategies used byAustralia’s Prime Minister Julia Gillard, and the former Foreign Minister, and her predecessor as PM, Kevin Rudd. (For those of you living overseas, … Continue reading
Posted in General
Tagged advocate, ambassador, Australian Labor Party, authenticity, cogent communications, communications leadership, concise communications, David Marr, financial objective, Government, Julia Gillard, Kevin Rudd, plays2run, relevance, Sydney Morning Herald, the ABC, The Australian, the Playmaker's Standard
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